Genius Strategies To Market Your Brand With Podcasting
Are you tired of traditional marketing methods? Billboards, flyers, and TV ads just not cutting it? It’s time to join the podcasting revolution and market your brand to the masses. But where to start, you ask? Fear not, we have some genius strategies up our sleeves to help you market your brand with podcasting- and we guarantee they’ll make you chuckle.
First up, we have the “Guest Spot Gambit”. This strategy involves booking yourself as a guest on popular podcasts within your industry. But wait- we’re not talking about just any guest spot. You need to stand out. It’s time to don a wild costume, adopt a wacky accent, or bring a live goat onto the set. Trust us, listeners will remember you and your brand long after the episode is over. Bonus points if the podcast has a video component- you’ll be immortalized as a hilarious meme in no time.
Next, we have the “Pun Parade”. Yes, you heard it right- puns are the key to marketing success in the podcasting world. Whether you’re naming your podcast or promoting a product, it’s time to get punny. For example, if you’re marketing a new line of workout gear, why not call it “Sweat Equity” or “Swolemates”? Or if you’re promoting a movie night event, why not call it “Cinema-tographer” or “Film Fanatics Anonymous”? Not only will puns make your brand more memorable, but they’ll also show that you don’t take yourself too seriously.
Now, onto the “ASMR Attack”. For those unfamiliar, ASMR (autonomous sensory meridian response) is the tingling sensation some people experience in response to soft sounds or whispers. You know what we’re talking about- those videos of people tapping on objects or whispering in your ear. So, why not capitalize on this trend by recording soothing ASMR ads for your brand? Picture it now: a peaceful voice murmuring about the benefits of your product, with the occasional sound of a soft rainstorm or chirping birds in the background. It’s sure to stand out from the noisy, flashy ads we’re used to.
Last on our list, we have the “Podcast Party Pack”. Hosting a launch party for your brand? Maybe a conference or trade show booth? Don’t just hand out boring ol’ flyers or brochures- hand out a podcast party pack! These packs include headphones, snacks, decoration, and of course, a USB drive pre-loaded with a branded mini-podcast episode or behind-the-scenes sneak peeks. And, as an added bonus, make the party pack a little wacky or offbeat- maybe include a fake mustache or a mini disco ball. You never know when you might need a party hat, after all.
Now, we understand that some of these strategies may seem a little out there. But in a world where every brand is competing for attention, why not try something a little different? And we can guarantee that listeners will at least get a good laugh out of it- which, in the end, can be a marketing win all on its own.
So go forth, podcasters, and market your brand with creativity and humor. Who knows? Maybe someday, the “Guest Spot Gambit” or “ASMR Attack” will be the next big thing in branding.